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Showcase

Fun App

Fun App is a second screen application dedicated to all 4fun Media channels, which uses an interactive solution image recognition technology in creating marketing campaigns for audience of tv channels. Its aim is to give an audience more entertainment content through an access to additional information and competition in a digital form.

How it works?

Developers enhance the publicity of a channel using image recognition technology to create campaign in cooperation with marketing partners. In this kind of strategy, pictures, logos or any signs evocatives with the specific tv station are recognized with technology implemented in mobile application and used in further actions to empower brand awareness. Fun App gives people the opportunity to benefit in 100% from loyalty programs, which are entertainment-oriented. It‘s a smart example of how to build an interaction between the real world and the videos displayed on the tv screen. The app is available for iOS , Android, devices with Windows system and Facebook.